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Audit and segment your database by subscriber activity

wy3fi / August 27, 2023

Your most engaged subscribers who have opened an email or clicked a link in the last 12 month Your most […]

wy3fi / August 27, 2023

When it comes to emails, we spend so much time creating the perfect subject line and images that will hit

wy3fi / August 27, 2023

Because A/B testing is completely data driven, it helps leave out uncertain guesswork, allowing you to connect with your customers

wy3fi / August 27, 2023

Undoubtedly, offering an omnichannel experience is a great way to include and engage a multitude of customers; however, deciding whether

wy3fi / August 27, 2023

the Investment Bank Morgan Stanley forecasts that by 2030, the digital fashion industry may rise by $50 billion with consideration

wy3fi / August 27, 2023

As a savvy marketer looking for new ways to drive revenue, you may be thinking this sounds like an excellent

wy3fi / August 27, 2023

With such ongoing innovations in e-commerce, forecasters at predict that the global e-commerce market will total $6.3 trillion in 2023,

wy3fi / August 27, 2023

Consumers’ use of augmented reality (AR) and virtual reality (VR) technology is a novel trend that seems to be scaling

wy3fi / August 27, 2023

However, don’t totally rule out the possibility of utilizing other channels yet. While Boomers may not be the most digitally

wy3fi / August 27, 2023

Here’s a tip: Make sure your testing pool is large enough to be significant, and act on the results by

wy3fi / August 27, 2023

Important factors to consider would be whether or not you need a lot of messaging itself — do you need

wy3fi / August 27, 2023

A/B testing, otherwise known as split testing, allows marketers to experiment with and assess their best efforts with various marketing