While personal assistance is crucial in complex cases, for simpler issues customers often prefer the convenience of self-service tools like account portals, FAQs, and chatbots . This is especially true for digital natives, i.e. Millennials and the younger generation. Almost half of customers reveal that they would be willing to pay more for better customer service.
Millennials and the younger
We believe now is the time for businesses top industry data to build secure, innovative, and efficient experiences centered on trust,” says Affronti . “And the insights of today’s ‘connected customers’ are an essential guide on how to do it.”Back to school: this is what consumers are asking for their purchases for the new school year Valeria Rodriguez.
Written by Valeria Rodriguez
September 4, 2023 at 5:24 p.m. SHARE Twitter 6 in 10 Back to School B2B Fax Lead shoppers research products before purchasing, and more than half compare deals. Back to school is one of the great advertising opportunities of the year for advertisers and, once the school year is over, advertisers have to implement their strategies to take advantage of contact opportunities through mobile phones .