Your subscribers are the best source of information on how well your emails are performing. Review your after each campaign to see how active and engaged How the Use of your audience is, and also to track any negative signals like a drop in open rate or a spike in bounces of spam complaints.
These metrics highlight any engagement and delivery issues which in turn directly impact your sender reputation and the success of your future campaigns. Campaign Monitor users can also use the section in your account to easily track user engagement over time.
Email delivery and
engagement issues are often a symptom of how emails are collected and managed, and reviewing both can highlight the underlying cause Belgium WhatsApp Number List of these issues. Are your lists permission based where people have directly opted in for your emails? Is your online form secure from with a reCAPTCHA? Have you set up for your sending domain? Are you re-engaging your less engaged contacts and removing dormant โghostโ contacts?
Following these recommended is the best way to maximise user engagement and minimize deliverability issues.
Wrap up
Your subscribersโ inboxes. Similar to your own mailbox. May be inundat with emails right now from brands they were once connect with. Now is the time to think like a subscriber, and send relevant. Wanted content to engage your audience and make your emails stand out from the crowd.
By focusing on your most active andย B2B Fax Lead engaged audience, youโre building and maintaining your domainโs sender reputation, and helping your emails successfully land in the inbox.
Remember to keep your emails personal, How the Use of helpful, concise, and relevant to show respect for your subscriberโs inbox, build brand loyalty and a lasting engaging relationship.