Brand Experience or Brand Experience is a concept that. Strengthens the relationship between brands and their customers. Taking advantage of all moments of contact and interaction. Why You Should This technique is based on some actions that awaken. Sensations and feelings that, in turn, generate loyalty and satisfaction. Brands need […]
Gaining visibility in the digital spectrum is the ultimate. Purpose of Digital Marketing and this entails relying on various tools. Best Practices Strategies and methodologies capable of causing more and more users to interact with a specific brand. One of those strategies is Earned Media, and in this post we […]
Data visualization is the representation of data through easy-to-understand. What You Need Visual attributes such as graphs, diagrams, maps, interactive pieces, and more. It is a way of presenting data that has existed since the time when humans used cave drawings to communicate messages. Today, marketers use data visualization to […]
The Marketing Technology Stack, in Spanish, Set of Marketing Technologies. Discover What Is the integrated vision of the tools that an organization uses in its marketing operations. Mar Techs marketing technologies focus on content management, process automation. And strategic planning for campaigns and businesses. Marketing is, without a doubt, one […]
Anyone who has spent a little time researching and learning about search engine positioning, that is. That Factor SEO performance, recognizes that web speed is one of the. Most important and determining factors for a site to attract traffic and. Of course, generate opportunities. visibility and business. Within web speed there […]
Talk About .In . Several of Ourl Other Lposts: Yourl Content Is Your Answer, in Other Words, the Content of Your Page, of Yourl Website, Is What Lwill .Answer Lthelquestion That Lsomeone Ask Google, and It Is the Quality of Your Answer Lthat. Will Define Whether .You .Will Be Well […]
Or Is It Equally .Vague .Or Non-Existent. This Is. Another .Serious .Problem. Each .Page on .Your .Website Should Have a .Focus, After All. the .Content Is .Different, So the Title Should Be Different, Otherwise, for Both Your Visitor and Google, All Pages. Are the Same, So Why .Show It To. […]
Rules in the .Algorithm .To. Identify .Whether .Your .Url. Is Good. Relevant. And, Most Importantly, Whether It Contains. the .Search .Term. That Is .Important .To.your User, So Your Website Nes to Worry About Addresses, Always. Take into .Account: Put the Search Term (The Keyword) in Your Url; Configure the Website, […]
Can .you .navigate between. pages easily? Do. you ne .to .scroll .you.r .phone. screen horizontally to see content? Do .you ne .to “pinch” to zoom. to understand the site? Is the content well adapt or is it truncat and difficult to understand? By .answering .the .questions .above, you. will .know. […]
If the onboarding process is not simple, useful for the user, and focused on taking the user to that moment of value perception, then it will not be well designed. Therefore, when we design or experiment in optimizing this process, we must always be clear that it is for the […]
Brian Balfour, former head of growth at Hubspot, pointed out back in 2007 that we could . The 3 phasesAnd… ahem. Did you know? Can you guess which process or, rather, the optimization of which process has a very high impact on retention? Yeah! Exact! The onboarding process is the […]
First day ofHow to work after the holidays. I look at my to-do list for today and smile. Almost everything is paperwork (invoices, emails, comments, greetings…), meetings (with Alicia, with the startup XXXX) How to iand a couple of motivating tasks: writing this post and reviewing the metrics of the […]
