Current and future panorama of ecommerce in LATAM

Current and future panorama Considering recent estimates. Made by Statista Digital Market Insights , the market in the Latin American and Caribbean ecommerce region achieved a retail sales value that reached $125 billion by 2022 . Ecommerce figures for 2027 In 2027, the figure is expected to double and exceed $243 billion . These are amounts that have been positioned as the largest in the industry. Which will continue to expand every year and will have a satisfactory impact on national economies. The implementation of severe contingency strategies due to the arrival of the COVID-19 pandemic led to unmatched growth in digital sales, representing a paradigm shift in the ecommerce segment in Latin America.

There was an annual increase of 30% in digital marketing

In 2022 there was a marked slowdown, consolidating sales that barely exceeded 0.3% higher than estimated for the year previous. Ecommerce: Income estimates between 2022 and 2027 Vietnam improves tax management in e-commerce Vietnam+ (VietnamPlus) In the future, a number of countries will benefit more than others. To begin with, it is estimated USA Phone Number Data that the leadership of Mexico and Brazil in ecommerce remains valid . Added to this, Argentina, Brazil and Mexico are expected to obtain a greater amount of sales between 2022 and 2027.

Peru will experience growth of around 78%

Having an activity very similar to that of nations such as Colombia and Chile. Which ended the year with approximately 8,000 million in sales. Colombia has France WhatsApp Number List become the third market on the continent in terms of sales value. So it will register a tiny growth rate among the top 6 countries , with a projected growth of 60%. It is an indicator that shows the optimistic forecasts for ecommerce. In Latin America in the coming years, with growth of around 84% . Based on these statistics, countries in the region will have high ecommerce rates, compared to global markets.

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