You’ve probably heard the phrase “ if it’s not on the internet, it doesn’t exist ” and in fact, digital communication. Has made it possible to integrate not only family and friends, but also brands and their end customers. On the one hand, social media brings brands closer to their target audience and on the other. If you don’t have a social media strategy, it can put your business in a hole. We created a guide for you to understand the importance of positioning on social media and how to use technology to your advantage. First point: do you know your customer? Before entering the magical world of social media you need to understand who you are going to talk to.
Your client uses Instagram or Facebook more
Their tone of voice, people they follow on social media, every detail is important for social media strategy. Second: how would you like your brand to be seen? Now that you know your consumer’s profile, let’s reflect on your brand’s image on social media. Are you confused? We will help you by giving an India Mobile Number Data example and we will use this example throughout the entire text. You have a fitness food brand. Your audience could be: And for these three profiles you can communicate in different ways, such as more serious brand with an informative focus communicating about the benefits of each food.
We continue using the fitness food brand
As an example, let’s compare traditional media with digital media. If you pay for a TV commercial in gold bars, which, let’s face it, isn’t cheap at all, you’ll be the richest of: Conversion will be lower , after all your client is watching television with a focus on the soap opera; You don’t have engagement , your client Italy Phone Number List won’t tell the television “wow and do you have monthly packages? And television will respond, we haven’t reached that stage of technology yet; And your client doesn’t have a face , you don’t know if he posts a photo of a puppy or a chain; Now if you invest in digital media then you can leave the gold bars with Silvio Santos and pay for the strategy of the people who will work for your brand and also you measure results with BI reports.
